M-PESA’s market share drops for sixth straight quarter as Airtel Money gains ground
Safaricom’s M-PESA has now lost market share for six consecutive quarters, slipping from 97% in Q4 2023 to 90.8% in Q1 2025,
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M-PESA’s market share drops for sixth straight quarter as Airtel Money gains ground
Safaricom’s M-PESA has now lost market share for six consecutive quarters, slipping from 97% in Q4 2023 to 90.8% in Q1 2025,