Nigerian YouTubers enjoy over 70% of their views from foreign countries, YouTube says
YouTube says over 70% of Nigerian content views come from outside the country, with watch time up 55% in 2024. From Nollywood blockbusters to Rema’s Calm Down crossing 1B views, Nigerian creators are going global.
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Nigerian YouTubers enjoy over 70% of their views from foreign countries, YouTube says
YouTube says over 70% of Nigerian content views come from outside the country, with watch time up 55% in 2024. From Nollywood blockbusters to Rema’s Calm Down crossing 1B views, Nigerian creators are going global.
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